Having worked for various communities of sizes ranging from a couple hundred to 100,000+, my favorite programs that I have been a part of all stemmed from member recognition.
Rewarding members is rewarding in itself and makes you as a Community Manager feel pretty dang good too. But, given the massive layoffs that we have seen in 2023 and continue to see this year in 2024, making members feel good isn’t quite enough.
So how can we prioritize member recognition, and still show the impact of this that it’s having on the business? Well, we’re about to explore this on this post and dive into measuring and showing impact so that not only are you producing good vibes, but you’re also producing good ROI too.
The why behind recognition
Recognition in a community goes beyond acknowledgment, it helps foster a sense of belonging and appreciation. When we’re able to understand the impact of recognition, the better off we will be at encouraging active participation and sustaining growth.
But first, …
